The DBC’s New Executive Director
For anyone who's unfamiliar, how would you explain the Downtown Brentwood Coalition?
The Downtown Brentwood Coalition (DBC) is a non-profit organization that was created by the business community of downtown, and it advocates for, and supports small businesses in Downtown. Our mission is to strengthen the local economy while providing an inviting and family friendly atmosphere in the Downtown. We love to see the community down here, supporting local; it’s really a win-win for everyone.
We have a Board of Directors made up of Downtown stakeholders, and I recently was hired as the Executive Director on December 1, 2021, We meet regularly to discuss the needs of the DBC members and the community, and then we take steps to support the needs and desires of both.
The area we support is quite a bit larger than the few cross-streets that most think of as the “core” of Downtown. We support businesses from Harvest Park Bowl (Bowlero) all the way down to Sand Creek Road and much of what is in between. DBC hosts fundraising events downtown for the community to enjoy, like Oktoberfest and an Annual Car Show. Our goal is to maintain vitality in the Downtown and continuously improve the experience for residents. A priority for us in 2022 is to really dig in and try to support as many businesses as possible, in a meaningful way.
What drew you to the DBC?
First and foremost, I absolutely love our Downtown. It’s the main reason we moved to Brentwood about six years ago. It has character, it’s beautiful, and it’s been a central place to enjoy so many things with my family. We shop, eat and play Downtown. So, when an opportunity came along to support Downtown, it was a no-brainer.
The second reason is more practical. have been a Small Business Consultant for a while now. I’ve made a career out of helping small businesses be as profitable and efficient as they can be. To get a little philosophical, I feel that small businesses are the heart and soul of this country. It’s regular people, with a passion or a special skill or trade, providing a service to their community. We need to stand behind our small businesses and support our local economies. By doing that, we are creating a much better community for our families.
As the Executive Director for the DBC, I can bring my background and passion to the small businesses Downtown and help them find continued success and new opportunities.
What are your responsibilities in this new role?
I will be organizing various special events and providing marketing and community outreach for DBC members. I am looking forward to working closely with The City of Brentwood and businesses to enhance the Downtown and assist with any projects, concerns or needs. For 2022, I will be creating a new and more robust membership program to launch in early summer. The goal of the new and improved membership is to add significant value to businesses so they can find tangible success through our various events, campaigns, workshops and resources.
What do you love most about Brentwood?
Brentwood made it possible for us to call another place “home.” My husband and I grew up on the same street in North San Diego County. We have lived in many places, but when we visited Brentwood for the first time, we just knew. The people were more than inviting, the buzz of downtown, the agriculture, the history. Everywhere I go, it feels like I am surrounded by old friends. For my kids, it offers a childhood that any kid would be lucky to have. There are lots of families, and plenty of open spaces to explore and discover. I love that the Downtown is just as fun for the kids during the day, as it is for us (grown-ups) on date night.
What is your hope for the future of the DBC?
As we refresh our offerings and levels of support in 2022, I believe we will be well positioned to make a really positive impact on businesses and the community. I will be working hard to find as many grants and resources as possible to support Downtown in a way that first-time visitors will say, “WOW, this place is awesome. We need to come back!” DBC is currently a CA Main Street organization, and we will be positioning ourselves to obtain the highly regarded, Main Street national accreditation. Downtown Brentwood already has so much to offer, but we plan to take it many steps forward so that it is a model of community engagement and a vibrant, family friendly destination.
Business: The DBC’s New Executive Director Amy Tilley
Address: (925) 783-0050
Photos by: Provided