Family Fun Spotlight

Azucar Dulcería

The Best of Mexico in Brentwood

 Miguel Saldana and his partner Gio Covarrubias opened Azucar Dulcería in 2016 with the hope and desire of bringing the flair and uniqueness of Mexican culture to the people of Brentwood.

“We saw a need in Brentwood for something like what we offer,” said Miguel. “In addition to being a Mexican candy and goods store, we also wanted local residents to experience and learn about traditions, art, and folklore from different areas throughout Mexico.” Azucar Dulcería offers bins of various traditional candies, a range of art, clay masks and more from special locations such as Mexico City, Guadalajara, and Jalisco, among other cities. “I’m from Veracruz, and my partner Gio is from Guadalajara,” said Miguel. “We support the people in Mexico who are making the art and other pieces. We buy directly from them; everything you see is imported.”



The store also offers balloon arches, decorations for parties, weddings, and quinceañeras, and most notably, handmade customized piñatas. “We make everything for the piñatas here,” said Miguel. “A large piñata can take up to a month; a traditional size takes about three to four days, but we ask for orders at least two weeks in advance because we tend to get a lot of requests.” The two men also make paper maché creations, including some that are life-size. 



The two owners love being involved in the community. They host multiple celebrations throughout the year in their shopping center on Brentwood Boulevard, including Cinco de Mayo, Día de Los Muertos, and Día de Los Niños, a Mexican holiday that takes place on April 30. “For Cinco de Mayo we have piñatas and bounce houses for the kids. For Día de Los Niños we pass out candy baskets. All of our celebrations are open to the public. We’re also looking to add food truck events starting in April,” said Miguel. During the pandemic Miguel and Gio also kept busy by helping give out food and assisted with coordinating vaccines for locals. They also work with Hijas del Campo, ODAT (One Day at a Time), the Contra Costa Health Department, and La Clinica. “We love to support the Latino community.”



Miguel and Gio would love to open another Azucar Dulcería location in the future to further reach the local community. In the meantime, the two would love to meet more Brentwood residents. “We invite everyone to come see our shop and support a small business. It’s been a hard time for all small businesses, and we just want to help each other.”

by Michelle Lassle
photos by Ron Essex Photography 

7860 Brentwood Boulevard


View more...

Brentwood is one of the fastest-growing cities in the nine-county Bay Area and offers a strategic location that connects: the SF Bay Area, Central Valley, Tri-Valley, and Sacramento Delta.